Liu Jo Uomo

Guaranteed to revolutionize the Men’s fashion platform in Oman Swan International has added yet another feather to its hat by opening LiuJo Uomo, a men’s fashion and apparel brand catering to needs from formals and semi-formals to basic in-formal wear at Panorama Mall, Bowsher.

Liu Jo Uomo is the extension brand of Liu Jo for the menswear. Inspired by the success of the women's collection, Liu Jo Uomo gives a nod to fashion while maintaining the careful selection of clothes, of processes and the irresistible appeal of its finished garments.

First established in 1995 by brothers Marco and VannisMarchi in Modena, the label has built a reputation for its fine craftsmanship and elegant aesthetic, showcased across men's Liu Jo jeans, sportswear, tailoring and outerwear. Today, men's Liu Jo jeans make a striking addition to any man's off-duty look. Expect to find premium denims, classic cuts and original washes, so that whatever your style, these pieces will instantly elevate your everyday ensembles.In 2012, the Liu Jo Uomo brand has been licensed to the Italian company Co.Ca.Mas.r.l., which since then has been running an ambitious project of retail expansion by opening both full price and outlet mono-brand stores.

In keeping with the fast changing world of fashion Liujo Men have not limited themselves to classic wear but have broadened their horizon to the more upbeat line of fashion and has since been successfulto expand into full collections of ready-to-wear apparel, defined by its impeccable Made in Italy craftsmanship, directional designs and bold use of color. A favorite of discerning gentlemen all-over the world, men's Liu Jo clothing is your ticket to a sleek, sophisticated closet. They offer everything from luxury denim jeans to playful knitwear in bright color pops 'keeping you effortlessly stylish whatever your pursuit.